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An alumna: Explore Regent's online M.A. in Communication - Media and Arts Management program.

M.A. in Communication – Media & Arts Management & Promotion

If You Love Media, Promote It

Media and arts organizations navigate an ever-changing digital landscape. Equip yourself to advance in management positions and lead them through our online Master of Arts in Communication – Media & Arts Management & Promotion program. It will prepare you for various aspects of such roles, from research, production management, and marketing to media and employment law. This master’s in communication program, grounded in a Christian worldview and taught by the same faculty that teaches on-campus in Virginia Beach, will culminate in practical experience with a directed media project.

Online
33+
August 23, 2021
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Increase Your Earning Potential

Capitalize on higher salary potential as you advance your arts and media management skills.

Expand Your Marketing Knowledge

Gain expertise in social media and internet marketing, and viral marketing techniques.

Receive Relevant Experience

Conduct research and analysis and develop a business plan.

Gain Extensive Knowledge

Expand your knowledge through communication, business, law, and leadership courses.

To learn more about this program, please complete the Request Information form on this page.

On completing the online master’s in Communication – Media & Arts Management & Promotion degree, you will be able to:

  • Apply appropriate research methods and conduct data analysis to gain an insight into industry trends.
  • Leverage the power of social media and internet marketing, including branding, promotion, and distribution.
  • Apply laws relevant to arts and media management.

Career Opportunities

  • Media company management
  • Theatre & arts management
  • Arts & entertainment promotions
  • Sales & marketing
10%
Projected growth in employment of advertising, promotions, and marketing managers from 2016-26

Media industry research methods, evaluation and analysis techniques, including surveys, content analyses, polling, data mining, in-depth interviews, and focus groups. Common research practices of professional journalists, public relations practitioners, film-television professionals, media analysts and consultants, and communication scholars are examined. Web-based lab included. Cross-listed with JRN 601.

Current issues in media law and ethics governing the creation, production, distribution and ownership of media content, focusing on new communication technologies and services. Issues addressed include intellectual property, freedom of the press, privacy, obscenity, libel, licensing and contracts, guilds and unions, and consumer rights and protections. Cross-listed with JRN 614.

Responsibilities and duties of the producer in various media formats including film, television, web media, live events and emerging technologies. Students examine theories of leadership and practical application to various media projects.

2021-22 Semester Check-In Deadlines:

All new students are expected to check-in for the semester two weeks before the session start date. Students should apply, be accepted, enroll in their first courses, and confirm a plan to pay for their courses prior to this date.

SessionSemester Check-InSession Start Date
Session AFriday, August 13Monday, August 23
Session MFriday, September 10Monday, September 20
Session BFriday, October 15Monday, October 25
Session CTuesday, December 21Monday, January 10
Session TFriday, January 28Monday, February 7
Session DFriday, March 4Monday, March 14
Session EFriday, April 29Monday, May 9
Session FFriday, June 10Monday, June 20

Admissions Process:

Step 1: Application

Submit your application using our Regent University Online Application.

Note: If you are unable to complete our application due to a disability, please contact our Admissions Office and an admissions representative will provide reasonable accommodations to assist you in completing the application.

Step 2: Application Fee

Pay the $50 nonrefundable application fee by check or money order mailed to Regent University, Enrollment Support Services, 1000 Regent University Drive, Virginia Beach, VA 23464.

Step 3: Submit your Unofficial College Transcripts*

We are able to examine and view your unofficial transcript from a U.S.-based school, which indicates successful completion of a bachelor’s degree program, in order to review you for an admissions decision. Please submit your unofficial transcript to our Admissions Office by email to apply@regent.edu using the subject line: SCA Master’s Application Pieces.

Non-U.S. transcripts must be evaluated by an NACES-approved company. For further details, please review the International Admissions Checklist on the International Students Admissions page.

International Applicants: Please visit the International Students Admissions page for a more detailed explanation of the Regent University application information and to determine whether or not you qualify as an international student.

*Upon conditional acceptance to the program by review of unofficial transcripts, Regent University’s Admissions Office will attempt to obtain your official transcripts from your U.S. degree-granting institution, which indicate successful completion of a bachelor’s degree program. We will notify you if your previous institution will not release transcripts directly to us.

Step 4: Complete Your Academic Background Questionnaire

In lieu of the previously required personal goal statement, please complete a brief admissions questionnaire based on your professional goals and interests. This should only take a few minutes to complete but please answer the questions completely and thoughtfully. This gives us a better opportunity to get to know you and align your objective with our programs. The admissions questionnaire can be found here. Once completed, it will be sent directly to an admissions counselor who will be in touch with you right away to help complete the rest of your application.

Step 5: Government-Issued ID

To ensure academic integrity, Regent University requires a copy of a government-issued ID. Please email a scanned copy or photograph of it to apply@regent.edu with the subject line: Government ID.


Note: All items submitted as part of the application process become the property of Regent University and cannot be returned.

PART-TIME STUDENTS

DegreeTuition Cost Per Credit HourAverage Credit Hours Per SemesterAverage Tuition Per Semester
Master of Arts (MA)$6506$3,900
Master of Fine Arts in Film-Television (MFA)$6506$3,900
Master of Fine Arts in Acting (MFA)$8956$5,370
Doctor of Philosophy in Communication (PhD)$9253$2,775
Doctor of Strategic Communication (DSC)$9253$2,775

Full-Time Students

DegreeTuition Cost Per Credit HourAverage Credit Hours Per SemesterAverage Tuition Per Semester
Master of Arts (MA)$6509$5,850
Master of Fine Arts in Film-Television (MFA)$6509$5,850
Master of Fine Arts in Acting (MFA)$8959$8,055
Doctor of Philosophy in Communication (PhD)$9256$5,550
Doctor of Strategic Communication (DSC)$9256$5,550

Student Fees Per Semester

University Services Fee (On-Campus Students)$800
University Services Fee (Online Students)$650

Part-Time Students

DegreeTuition Cost Per Credit HourAverage Credit Hours Per SemesterAverage Tuition Per Semester
Master of Arts (MA)$6506$3,900
Master of Fine Arts in Film-Television (MFA)$6506$3,900
Master of Fine Arts in Acting (MFA)$8956$5,370
Doctor of Philosophy in Communication (PhD)$9253$2,775
Doctor of Strategic Communication (DSC)$9253$2,775

Full-Time Students

DegreeTuition Cost Per Credit HourAverage Credit Hours Per SemesterAverage Tuition Per Semester
Master of Arts (MA)$6509$5,850
Master of Fine Arts in Film-Television (MFA)$6509$5,850
Master of Fine Arts in Acting (MFA)$8959$8,055
Doctor of Philosophy in Communication (PhD)$9256$5,550
Doctor of Strategic Communication (DSC)$9256$5,550

Student Fees Per Semester

University Services Fee (On-Campus Students)$750
University Services Fee (Online Students)$600

*Rates are subject to change at any time.

Estimated Cost of Attendance: View the estimated cost of attendance to see an example of the total cost of tuition and fees.

Whether you are a prospective student or a current student, your questions matter. Please take a few moments to skim our Frequently Asked Questions. If you cannot find the answer to your question, please contact us.

“Regent trained me to be a skilled decision-maker.”

Sharon Weston Broome, M.A. in Communication, 1984 Mayor-President of Baton Rouge-East Baton Rouge Parish

“Regent's online, eight-week programs will help you take responsibility and have a way to be self-taught. You'll not only have that initiative, but you'll be able to interact with your professors online. It was really good for me.”

Taniki Richard, B.S. Business Leadership, 2016 Former U.S. Marine Corps

“I'm grateful to Regent for developing my leadership skills, which are an essential component to the technical knowledge needed for a career in my field.”

Maximiliano Gigli, B.S. in Cybersecurity, 2020 Administrative Business Partner, Google

“Regent prepared me to step into the unknown with confidence and skill.”

Jonathan Holman, B.S. in Business, 2019 Director of Business Intelligence, Hampton Roads Economic Development Alliance

“When it comes to higher education, it’s about giving students every opportunity to succeed and making sure they have the tools to walk out God’s calling. I've been given so much opportunity and a fantastic education at Regent; if that doesn't set me up to help someone else, what will? ”

Stephanie Iaquinto, Ph. D., 1996 Communications