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Leadership Institute: Campaign Data Workshop

Saturday, September 9, 2017
9:30 a.m. - 2:15 p.m.

The Campaign Data Workshop teaches the role of data in modern campaigns and provides the necessary skills to start making a difference right away. The workshop will cover how campaigns harness social media data and targeting, including ad campaigns; how and why databases are structured, including how to recognize and use different types of data fields; trends and lessons about data from the 2016 presidential campaigns; the most common data sources used in politics and why they matter; and how data modeling can drive campaign decision-making.

Participants will benefit from bringing a laptop or tablet but they are not mandatory. Lunch will be provided. To inquire about a scholarship, please contact the RSG Dean's office at 757.352.4302 or email anitree@regent.edu.

Hosted by:
Robertson School of Government
Location:
Robertson Hall
Cost:
$10 per person. Save $3.00 by registering early through September 6, 2017.
Audience:
Everyone
RSVP:
Register online at the website listed below.
Website:
https://www.leadershipinstitute.org/Training/school.cfm?SchoolID=36383