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FAQCourse Requirements: Bachelor of Science (B.S. Degree) in Business with a Marketing Emphasis
Course Requirements
Expand General Education Requirements (49 credits)
| Business Core Requirements | (30 credits) | |
|---|---|---|
| BUSN 220 | Accounting Principles | (3) |
| BUSN 240 | Marketing Principles | (3) |
| BUSN 250 | Business Communication | (3) |
| BUSN 320 | Financial Management | (3) |
| BUSN 340 | Business Statistics | (3) |
| BUSN 370 | Business Law | (3) |
| BUSN 420 | Business Driven Technology | (3) |
| BUSN 460 | International Business | (3) |
| BUSN 470 | Strategic Management | (3) |
| ECON 230 | Macroeconomics | (3) |
| Marketing Emphasis | (18 credits) | |
| MKTG 210 | Advertising and Promotion | (3) |
| MKTG 250 | Public Relations | (3) |
| MKTG 260 | Retail Management | (3) |
| MKTG 320 | Marketing Research | (3) |
| MKTG 330 | Sales Management | (3) |
| MKTG 340 | e-Commerce | (3) |
| Electives | (23 credits) | |
| Elective credits can be taken in any discipline (100-400 college-level courses) | ||
| Total Degree Hours: 120 | ||
| * The catalog states: Students may double-count a course applied to general education requirements (for example, between a general education requirement and a major), but they may not triple-count any course (for example, they may not apply the same credits to a general education requirement, a major, and a minor). If ECON 250 is taken in general education, it will satisfy ECON 250 in the major as well. You may need to take an additional elective course if the 120 minimum credits criteria is not met to satisfy the graduation requirement. | ||
