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A person in front of the Capitol: Explore the online campaign management and political leadership program at Regent.

M.A. in Campaigns & Political Leadership

Prepare to Win Through Regent’s Campaigns & Political Leadership Degree Program

Do you have a passion for politics and seek to run an effective campaign? Regent’s Master of Arts in Campaigns & Political Leadership will equip you in the process and practice of election strategy, winning public opinion, and earning ballot box victories. Presented from a limited-government perspective with an emphasis on principles of federalism, this is the first explicitly Christian offering of its kind in the nation. You will learn about campaign management, political parties, administrative ethics, and finance and compliance issues. You’ll also study fundraising development, strategic marketing, data analytics and the power of social media to expand your base and reach voters across the aisle. Delivered fully online or online with some face-to-face components in Virginia Beach, you’ll choose a concentration that best aligns with your goals and interests.

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LEAD WITH CONFIDENCE

Manage campaign teams, advise candidates and navigate political culture.

MAKE AN IMPACT

Influence the direction of government at the local, state and federal levels.

GAIN HANDS-ON EXPERIENCE

Receive real-world training through an internship of your choosing.

INCREASE YOUR NETWORK

Join our global alumni of government officials, advocates, consultants and policymakers who are making an impact in the world of politics.

To learn more about this program, please complete the Request Information form on this page.

On completing the M.A. in Campaigns & Political Leadership degree, you will be able to:

  • Develop winning models for marketing a candidate or ideas-based campaign.
  • Train campaign teams and work with volunteers and donors to garner nominee support.
  • Apply effective campaign strategies that improve voter turnout.
  • Advance political agendas for faith-based candidates, organizations and initiatives.

CAREER OPPORTUNITIES

  • Campaign Manager
  • Political Consultant
  • Not-for-Profit Executive Director
  • Campaign Marketing Specialist
  • Polling Analyst

Qualitative and quantitative reasoning, the basic principles of the philosophy of science, and positivist and reflexivist approaches to knowledge creation.

Offers a biblical perspective of the religious, philosophical, and cultural foundations of Western civilization.

Foundational seminar for graduate work in American politics. Introduces behavioral, reflexivist and institutional approaches to study of key concepts in American politics – including the presidency, Congress, voting and the judiciary.

Overview of development and role of political parties within political institutions, from an American and international perspective.

Focuses upon the development of an overall campaign communication strategy by creating effective messages. Methods of message delivery will also be covered as well as methods of assessing the impact of communications. The role of the communications director and establishing effective relationships with the press and media will be explored. Upon completion of the course the student will become well acquainted with campaign communication strategies and techniques.

Teaches students how to manage a campaign staff, identify and activate a base of supporters, plan rallies and events, conduct grassroots organizing, calculate votes needed, and generate funding for the campaign.
A detailed analysis of moral and ethical reasoning from a Christian world view perspective entailing deontological, teleological and character virtue perspectives.

Provides lectures, case studies, outside speakers, and class discussion of development and advancement issues in the management of not-for-profit ministries. Explores fundraising, including determining sources of support, planning the campaign, and successful strategies; marketing ministries, including promotional campaigns and public relations; and management issues including recruiting and managing volunteers.

The M.A. in Campaigns & Political Leadership – Information Studies/Data Analytics program with equip you to provide data-driven leadership to optimize campaign efforts. You'll also learn to use data analytics to target voter segments and collect information to better understand top issues relevant to voters.

This concentration does not require previous knowledge of computer science, math or data analytics.

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The M.A. in Campaigns & Political Leadership – Leadership & Ethics will equip you to communicate information about candidates and ideas in ways that are ethical and improve the political climate. You'll hone your communication skills and learn effective messaging techniques that help to reduce polarization.

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The M.A. in Campaigns & Political Leadership – Marketing & Communication program will help you analyze the digital marketing landscape and learn how to use the power of social media to expand your base. Be equipped to develop a strong campaign brand and communication plan that helps manage public opinion.

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The M.A. in Campaigns & Political Leadership – Policy Studies program will prepare you to manage a campaign built on issues that matter most to voters. You'll study the public policy process, policy analysis, and the principles and techniques for analyzing policy alternatives.

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2021-22 Semester Check-In Deadlines

All new students are expected to check-in for the semester two weeks before the session start date. Students should apply, be accepted, enroll in their first courses, and confirm a plan to pay for their courses prior to this date.

SessionSemester Check-InSession Start Date
Session AFriday, August 13Monday, August 23
Session MFriday, September 10Monday, September 20
Session BFriday, October 15Monday, October 25
Session CTuesday, December 21Monday, January 10
Session TFriday, January 28Monday, February 7
Session DFriday, March 4Monday, March 14
Session EFriday, April 29Monday, May 9
Session FFriday, June 10Monday, June 20

Admissions Requirements

Step 1: Apply to Regent University

Step 2: Complete Your Admissions Questionnaire

  • After you submit your application, you will receive a link to complete the required admissions questionnaire.

Step 3: Submit Your Unofficial College Transcripts

  • Email your unofficial college transcripts to apply@regent.edu using the subject line: Unofficial Transcripts.
  • Upon conditional acceptance, Regent University will attempt to obtain your official transcripts from your U.S. degree-granting institution.
  • International transcripts must be evaluated by an NACES-approved company.

Step 4: Submit Your Government-Issued ID

  • Email a photo of your government-issued ID to apply@regent.edu using the subject line: Government ID.
  • Please note that all items submitted as part of the application process become the property of Regent University and cannot be returned.

PART-TIME STUDENTS

DegreeTuition Cost Per Credit HourAverage Credit Hours Per SemesterAverage Tuition Per Semester
Master of Arts (MA)$6756$4,050
Master of Arts in Public Administration (MPA)$6756$4,050

Full-Time Students

DegreeTuition Cost Per Credit HourAverage Credit Hours Per SemesterAverage Tuition Per Semester
Master of Arts (MA)$6759$6,075
Master of Arts in Public Administration (MPA)$6759$6,075

Student Fees Per Semester

University Services Fee (On-Campus Students)$800
University Services Fee (Online Students)$650

Part-Time Students

DegreeTuition Cost Per Credit HourAverage Credit Hours Per SemesterAverage Tuition Per Semester
Master of Arts (MA)$6756$4,050
Master of Arts in Public Administration (MPA)$6756$4,050

Full-Time Students

DegreeTuition Cost Per Credit HourAverage Credit Hours Per SemesterAverage Tuition Per Semester
Master of Arts (MA)$6759$6,075
Master of Arts in Public Administration (MPA)$6759$6,075

Student Fees Per Semester

University Services Fee (On-Campus Students)$750
University Services Fee (Online Students)$600

*Rates are subject to change at any time.

Estimated Cost of Attendance: View the estimated cost of attendance to see an example of the total cost of tuition and fees.

Whether you are a prospective student or a current student, your questions matter. Please take a few moments to skim our Frequently Asked Questions. If you cannot find the answer to your question, please contact us.

“I would put Regent up against the finest law schools. Regent provided me with a top-notch legal education. Quality academic instruction is required of any law school, but Regent went a step further by providing faculty and staff who genuinely cared for and supported the students.”

Teresa Hammons, J.D., 1988

“At Regent, I didn’t have to sort through my academic studies to determine what was consistent with my faith and what was not.”

Michelle Montgomery, MBA, 1987 Owner, Fractional CFO/Controller & Nonprofit Specialist, Michelle R. Montgomery, P.L.L.C.

“After a month of online learning at Regent, I thought, 'Man, this is the best thing!' Not only did I get to learn my discipline, I got to learn how my values and my beliefs can be intertwined into my discipline.”

Shaketta D. Thomas, Ed.S. - Educational Psychology, 2017; M.Ed. - Curriculum & Instruction, 2013 Testing Director & Program Specialist, Virginia Department of Corrections

“"It will be the principles of servant leadership that I largely learned at Regent that I'll carry with me. These principles defined me as a corporate leader, and I believe they will define my political leadership."”

Scott Rigell, MBA, 1990 Former Representative of Virginia’s 2nd Congressional District; U.S. Marine Corps Reserve veteran; former owner of Freedom Automotive

“The program at Regent is incredibly rigorous — but it's just a wonderful environment to learn and grow, and it's been invaluable in my life.”

Katherine Nace, J.D., 2015