Strategic Leadership in Data Analytics to Improve Management Practices
Strategic Leadership in Data Analytics to Improve Management Practices
Adrian Jenkins | 2021
Abstract
Strategic leadership plays a significant role in the success or failure of any organization. This book gives guidance to strategic leaders on how to effectively utilize data for their organization to thrive and not merely survive. Generally, big data and big data analytics are seen as having the potential to change the way organizations operate. It is necessary for strategic leaders to gather and evaluate data about their organizations and stakeholders’ operation to enhance existing management practices and identify new management directions. This book highlights the essential characteristics of a strategic leader who can be trusted to lead an analytic data disruption within an organization by recognizing the key change drivers. Currently, organizations are embracing a data-driven culture where decision-making is based on data and evidence. Therefore, for strategic leaders to be successful, they have to incorporate data strategy within their business strategy. A data strategy is based on big data and data analytics. It helps improve management practices by understanding the right questions to ask, establishing the required data to collect, selecting appropriate instruments for collecting and analyzing the data, proposing and implementing the necessary steps, and evaluating the implementation. Despite the benefits of big data, this book explores the issues and challenges in implementing data and also offers solutions to overcome these challenges. This book discusses the new technological challenges and technologies that have an effect on strategic management in data analytics. It will also discuss the numerous challenges that strategic leaders need to overcome to benefit from data analytics. This book will review how strategic leaders can cultivate success within their organizations by utilizing big data and big data analytics. It also discusses the significance of incorporating a data-driven culture within an organization and the role of the strategic leaders and employees in successfully implementing this culture within an organization. This book also reviews how data analytics has been implemented to improve strategic management at the operational and financial levels resulting in improved organizational performance and business success.