Momentum Change

Momentum Change – Organizational Strategies for Innovation

Sheri Fields | 2018

Abstract

The word innovation is frequently used, undervalued, and often lags behind the maintenance of existing services and products. The challenge that many organizations face with innovation is the dire need for it to continue for the organizational survival. Thus, it becomes an integral component of sustainment (Davila, Epstein, & Shelton). With leadership at its helm, the opportunities for organizations to innovate and sustain the business are immense. Leadership plays a pivotal role in coupling the innovation strategy with the business strategy and devising ways to execute the plans once cemented. Additionally, the organizational role is essential with laying the foundation for change and creating a culture conducive to innovation by aligning the strategy with the business and ensuring that the reward system is appropriate to incentivize needed change. Furthermore, the organizational culture is impacted by the geographical location of the organization. Whether the organization is domestic or global, the cultural norms surrounding it influences how change is perceived, innovation created, and ultimately executed based on what the cultural values dictate. All of these topics will be addressed in the following manuscript to help organizations find the pathway to create, harness, sustain, and change momentum with innovation strategies.