Church Online Evolution: From Digital Presence to Digital Engagement

Church Online Evolution: From Digital Presence to Digital Engagement

Olajide Adebule | 2023

Abstract

This program is designed as a guide to provide ministry leaders with the tools and techniques needed to establish and maintain innovative churches online. In this program, I will walk you through my experience starting and growing a church online (Model City Church). Model City Church would be used as a case study where applicable in this program. The methods I present will help senior pastors and ministry leaders ensure their church organizations are well-prepared for future disruptions. This program draws on extensive research and real-life experiences and examines the broad scope of innovation and strategic foresight application to ministry. The reason many businesses fail aligns with why churches fail. The average church attendance of the U.S. Christian population has consistently declined in recent years.

Many of the most significant opportunities in today’s world emerged from periods of crisis. Several iconic companies, including Disney, CNN, IHOP, and GE, were established during economic recessions, while many more would emerge during future downturns and disruptions. This program will teach you how to start a church online, engage and disciple members, meet members’ needs, and track your progress. There are six modules and 24 lessons in this program. The modules include understanding the business model of a church online, establishing and launching a church online, gathering, and interpreting church online data, driving active engagement online, virtual volunteering online, and conducting basic church rituals and sacraments on a church online. The resources in this program include instructional videos, a student workbook, presentation slides, and instructor notes.