Imagery of Regent people and campus

SIFE Anti-Piracy PSA Advances to Nationals

| March 27, 2008

A creative use of humor and animation characterize two leading student video public service announcements (PSAs) in a contest as part of Regent University's first anti-piracy campaign.

Students in Free Enterprise (SIFE) and the Motion Picture Association of America (MPAA) have launched a national anti-piracy campaign initiative among colleges to help spread awareness on the issue of illegal downloading. The contest challenged Regent students to create informative, entertaining and persuasive 60-second videos that motivates others to support legal downloading and the entertainment industry to preserve intellectual property.

The two leading Regent PSAs — No Joke by Josh Collier and Stolen Tunes by John F. Bray — were evaluated by top industry professionals, with No Joke advancing to the National SIFE MPAA Anti-Piracy competition.

"My goal with No Joke was to get people's attention [towards the issue] using the entertaining subject of goofy laws, and then give information on why piracy is not a joke — shift some misconceptions about its seriousness," said Collier, a M.A. in Directing Cinema-Television student. The made-up, goofy laws in the PSA include the illegality of whistling underwater, sweeping dirt under a rug and making ugly faces at a dog. The narrator explains that these laws do not make sense, but piracy "is just not funny."

The other PSA, Stolen Tunes, uses 900 drawings to create a 60-second video animation. A strong use of color and music as metaphors in the piece work to illustrate Bray's message: "Help keep your world colorful, be an anti-pirate."

"The contest is to spread copyright awareness among faculty, staff and students by implementing an anti-piracy campaign on the Regent University campus," explained Dr. Greg Stone, Regent SIFE advisor.

Stone commended both of the students' originality in contributing "outstanding submissions" into the contest. Stone said that after two years of observing the national SIFE anti-piracy campaign, he knew that Regent could step up to the challenge. The winning PSA in SIFE's national contest will receive $3,000. In the upcoming year, Regent SIFE plans to construct a website that the faculty, staff and students can access for more information on copyright laws.

Links for the PSAs:

No Joke, by Josh Collier http://media.regent.edu/schgle/sife/CollierPSA.wmv

Stolen Tunes, by John F. Bray http://media.regent.edu/schgle/sife/PSA.wmv


Back to Top


PR/NEWS CONTACT:
Mindy Hughes, Public Relations

Phone: 757.352.4095 Fax: 757.352.4888
E-mail: mhughes@regent.edu



Latest News

Community Service

School of Law Gives Back

August 20, 2014

Dr. Eric Patterson (center) stands amongst Eagle Scouts of Boy Scout Troop 165.

Eagle Scouts Celebrate Cycling Trip on Campus

August 18, 2014

Regent leaders help move new students into The Commons.

Freshmen Prepare for New Chapter on Move-in Day

By Amanda Morad | August 15, 2014

Trauma Team

Trauma Team Visits Romania

By Brett Wilson | August 13, 2014

Oxford, England.

RSG's Signature Oxford Experience Turns 10

By Amanda Morad | August 8, 2014

Dave Berg, former co-producer of <i>The Tonight Show with Jay Leno</i>

Jay Leno Producer David Berg Visits Regent

By Amanda Morad | August 7, 2014

Share |




Upcoming Events

Convocation Chapel

08/27/2014 12:00pm

Night of Worship

09/05/2014 08:00pm

View More Events >