Imagery of Regent people and campus

SIFE Anti-Piracy PSA Advances to Nationals

| March 27, 2008

A creative use of humor and animation characterize two leading student video public service announcements (PSAs) in a contest as part of Regent University's first anti-piracy campaign.

Students in Free Enterprise (SIFE) and the Motion Picture Association of America (MPAA) have launched a national anti-piracy campaign initiative among colleges to help spread awareness on the issue of illegal downloading. The contest challenged Regent students to create informative, entertaining and persuasive 60-second videos that motivates others to support legal downloading and the entertainment industry to preserve intellectual property.

The two leading Regent PSAs — No Joke by Josh Collier and Stolen Tunes by John F. Bray — were evaluated by top industry professionals, with No Joke advancing to the National SIFE MPAA Anti-Piracy competition.

"My goal with No Joke was to get people's attention [towards the issue] using the entertaining subject of goofy laws, and then give information on why piracy is not a joke — shift some misconceptions about its seriousness," said Collier, a M.A. in Directing Cinema-Television student. The made-up, goofy laws in the PSA include the illegality of whistling underwater, sweeping dirt under a rug and making ugly faces at a dog. The narrator explains that these laws do not make sense, but piracy "is just not funny."

The other PSA, Stolen Tunes, uses 900 drawings to create a 60-second video animation. A strong use of color and music as metaphors in the piece work to illustrate Bray's message: "Help keep your world colorful, be an anti-pirate."

"The contest is to spread copyright awareness among faculty, staff and students by implementing an anti-piracy campaign on the Regent University campus," explained Dr. Greg Stone, Regent SIFE advisor.

Stone commended both of the students' originality in contributing "outstanding submissions" into the contest. Stone said that after two years of observing the national SIFE anti-piracy campaign, he knew that Regent could step up to the challenge. The winning PSA in SIFE's national contest will receive $3,000. In the upcoming year, Regent SIFE plans to construct a website that the faculty, staff and students can access for more information on copyright laws.

Links for the PSAs:

No Joke, by Josh Collier http://media.regent.edu/schgle/sife/CollierPSA.wmv

Stolen Tunes, by John F. Bray http://media.regent.edu/schgle/sife/PSA.wmv


Back to Top


PR/NEWS CONTACT:
Mindy Hughes, Public Relations

Phone: 757.352.4095 Fax: 757.352.4888
E-mail: mhughes@regent.edu



Latest News

Regent Law Adds New M.A. in Law Concentrations

By Brett Wilson | July 3, 2015

STEM

Campers Excited for STEM

By Brennan Smith | July 1, 2015

University Chapel.

School of Divinity Approved for All-Online M.Div. and M.A. Programs

By Brett Wilson | June 30, 2015

New Degree Blends Business and Ministry

By Brennan Smith | June 26, 2015

Regent University.

Regent University Ranked in 2015 Legal Publication

By Brett Wilson | June 25, 2015

Using Her MBA to Touch the Lives of Thousands of Orphans

By Brennan Smith | June 22, 2015

Share |




Upcoming Events

The Nerd

07/31/2015 07:30pm

The Nerd

08/01/2015 07:30pm

The Nerd

08/08/2015 07:30pm

View More Events >