NFP 633 - Strategy, Marketing, & Partnerships (3)

Design growth strategies that keep mission-faithfulness central while creating value for stakeholders. Build campaigns that align brand, content, and channels; craft alliances with churches, networks, and institutions; and integrate advocacy or earned-income where appropriate — avoiding fear-based or manipulative messaging and championing stories that honor the imago Dei. Assessment includes a conversion-focused campaign and an ecosystem strategy brief.