B.S. in Marketing

College of Arts & Sciences

The Bachelor of Science in Marketing, offered online and on campus, will open your business career path in creativity and problem solving. You will build your knowledge in advertising and promotions, consumer behavior, market research and social media marketing. Ready to earn a top marketing and business degree in Virginia or beyond? Regent's bachelor's degree in marketing will prepare you. Coursework in the marketing major is taught from a Christian perspective.

  • Gain knowledge of communication campaigns, media and selling strategies and creative development.
  • Learn to collect and analyze data to make strategic marketing decisions.
  • Examine the strategies and tools behind using social media, as well as consumer behaviors and factors that influence choice.

Career Opportunities:

  • Brand Management
  • Advertising
  • Retail Management
  • Social Media & e-Commerce Strategy

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Delivery Format: Online | On Campus

Total Credit Hours Required: 120 +

Approved Degree Plan: Click to download PDF

Admission requirements vary based on the stage you're at in life. Select a link below to learn how to apply.

College of Arts & Sciences Tuition Rates

Program Type

Tuition

Traditional/On-Campus

  • 12-18 credit hours per semester

  • Less than 12 credit hours

 

  • $7,950 (over 18 credits hours add $530/credit hour)
  • $530/credit hour

Evening/Online (8-week classes)

$395/credit hour

Professional Development/Non-degree

$250/credit hour

Early College

$155/credit hour

 

Student Fees

Fee

Amount

Description

Application Fee  (On-Campus & Evening/Online Students)

 

$50

One-time fee, non-refundable

Enrollment Deposit – On-Campus Students

Enrollment Deposit – Evening/Online Students

$150


$50

Fee is deducted from tuition costs

Graduation Fee (On-Campus & Evening/Online Students)

$60

One-time fee upon submission of graduation application

Technology Fee (On-Campus, Evening/Online, and Professional Development Students)

$250/Term

Supports information technology

Undergrad Support Fee (On-Campus, Evening/Online, and Professional Development Students)

$19/Term

Contributes to undergraduate academic and administrative operations

Undergraduate Student Activity Fee (On-Campus Students only)

$100/Term, Fall & Spring only

Contributes to undergraduate student activity operations

Health Center Fee (On-Campus Students only)

$20/Semester, Fall & Spring only

Contributes to health center for students living on campus

Parking Fee (On-Campus and Early College Students)

$100/Term

Applies to students desiring to park their vehicles on campus

New Student Programming Fee

$75

One-time fee applied to all incoming students

 

Optional Fees

 

Late Payment

$100/Session

Incurred per session, in the event of late tuition payment

Late Registration

$100/Session

Incurred per session, in the event of late registration

Course Fees

Varies,
$70-200 per course

Some courses in theater, animation, cinema television or science labs carry an additional fee

 

Show the list of all course fees.

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